Pronounced “Ho Sway” or also known in the golf industry to some as the “Birdman”, Josue Reyes is a proven professional with 20 years of experience managing retail operations. Previously, he served as Director of Retail at Destination Kohler and Destination St. Andrews for the Kohler Co. and was Head Golf Professional / Merchandise Manager with The Ritz-Carlton Hotel Company, LLC, and Marriott International, Inc.
Josue has led and managed retail operations in the daily, private, and resort golf settings with proven results in revenue generation, inventory management, retail business development, and visual merchandising. Through this experience and industry relationships, we leverage best practices from hundreds of executed projects and industry insights that will positively impact your retail operation financials and drive efficiencies. We analyze your retail operations and procedures to like facilities for comparison and best practices.
Josue Reyes, PGA
PGA Class A Member Since 2006 | PGA Magazine Advisory Board Member | AGM Mid-West Director
2x PGA National Resort Merchandiser | 7x PGA Section Resort Merchandiser | 14x Top 100 Golf Shop Award
Division / Executive Chair for Major Event Merchandise Operations including
2010 and 2015 PGA Championships, 2012 USWO, and 2020 Ryder Cup
We focus on:
Overall Management Structure and Operational Practices, including Policies and Procedures
Merchandise Business Plan and Strategic Objectives
Creating and Managing an Open-to-Buy Plan
Purchasing and Inventory Management
Pricing, Markup, and Gross Margin Strategies for Resale of Goods
Shop Design, Display, Rotation and Appearance of Merchandise
Promotions, Sales, Clearance, and Suggestive Selling Tactics
E-commerce, Corporate, Groups, and Special Events Retail Offerings
Member – Guest Shopping Experience and Service Expectations
Direct Sourcing Opportunities
Private Label Capabilities
Customer Purchasing Behavior
Monitoring Performance Metric and Making Timely Adjustments
Our team is aware that all retail operations vary in sales volume, inventory levels, floor square footage, staff support, and resources that having a standardized consulting fee / rate is not in our client’s best interest. Our goal is to see your retail operations succeed and to do so, we need to be flexible by offering hourly, project based, or monthly retainer consulting services.
Whether you are seeking to spend an hour discussing best retail practices, need support with a golf shop remodel project, or having our team manage all buying, inventory, and sales aspects for your retail operations, contact us to learn more.